Thursday, December 18, 2008
We are very proud to be a part, however small, of a project called "Nobody Wa s Thirsty". It's a collaborative project that ultimately benefits a charity called (get this) CHARITY:WATER.
CHARITY:WATER is a nonprofit bringing clean and safe water to people in developing nations, partnering with local organizations to build and rehabilitate freshwater wells.
This particular (completely not-for-profit) fundraising project was started by Australian cult denim brand Nobody and Hollywood hotspot Cafe Wa s. Nobody has designed and manufactured the "Nobody Wa s Thirsty" t-shirt, which retails for $60US ($75CAD). They incorporated both of their names into the title, and have attracted a great deal of celebrity endorsement and press to help bring awareness to the project. From the sale of every shirt, $40US is going straight to CHARITY:WATER, which is enough to provide clean drinking for 2 people for 20 years. 100% of the donations will be going to fund water projects.
Posted by misch at 2:24 PM